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The importance of your business location

business location

In an age where modern technology, virtual office and cloud computing are taking over, many businesses are wondering if location still factors in to their company portfolio. Whilst some businesses certainly may rely less on being acknowledged for their location, we would argue that location, or at least perceived locality is still of prime importance to a dynamic business model.

Why is your business location important?

Having a business address in a premium location such Regent Street in London gives the perception of a successful, confident and professional company. Potential customers can feel safe in the knowledge that your business is both established and trustworthy based on a recognisable location.

As well as overall perception, choosing a location with a London address ensures you are seen to be at the centre of the UK and in a hub of technology, business and commerce. This means customers will be at ease in the knowledge that you are at the forefront of the modern world. Logistically it also means your address is easily accessible for vendors, ensuring your deliveries get received without complications.

Affording a physical office

So if location is important then why not just rent a premium office location? Well that’s simple – it’s a rent problem. The more premium the location; the greater the competition and therefore the higher the price. Whilst some larger companies can justify the spend, it is likely that the majority of small independents, entrepreneurs or start-up companies would not be able to meet the high rates demanded by central London office spaces.

So ultimately it’s a catch 22. A remote location may directly impact your bottom line by reflecting poorly on the perception of the company, and yet a premium location is unaffordable to most. So what are the alternatives?

Taking advance of virtual office

The modern day solution is choosing a virtual office. A virtual office allows you to use an external address as your own legitimate business address. This will be your registered address for your company and can be used on your business card and website, as well as for receiving your mail and linking to a London telephone number for your calls.

Virtual office allows you to gain all the benefits of a central London address without the expenses of renting an office space. Plus, rent is not the only cost that is eliminated. You will save on equipment such as desks and chairs, as well as skipping electricity and water bills for the building. The money saved can be utilised on staff training and resources to encourage successful remote working environments.

With a virtual office you also get the added benefits of meeting clients in a physical boardroom, which can be booked and used as your own. Our Regent Street offices have a professional environment with all the essentials you would expect to find in a fully furnished office.

Hold Everything offers you the use of a mail forwarding service so we can collect and forward on all essential mail as you wish, as well as a telephone answering service where your incoming business calls will be answered by one of our dedicated telephone receptionists, meaning you will never miss an important call again.

Make your location count

Location, location, location – despite a rise in virtual communications, perceived location is still important to customers and therefore an essential consideration for businesses. Choosing a virtual office solution allows you to have the dream location, without the associated price tag, as well as enjoying many other business benefits along the way!

How Virtual Office can grow your business

business offices

When you’re looking to grow your business, you need to put your company in the best possible position with an impeccable reputation and status. You also need to ensure you have the time, drive and money to put your resources in to business growth.

Virtual Office can help you achieve all of the above with minimal hassle and smaller financial outgoings than you are currently spending. Here are a few ways that choosing a Virtual Office solution can be the gateway to business expansion.

Top notch credentials

When a potential client starts to scope the field for their next business opportunity, the first thing they will look at are your credentials. How established is the company? Does it look reliable and trustworthy? Does it look professional?

At this early stage you can’t rely on your own personal skills to sell your business, so you need your credentials to do the work for you and get you a foot in the door. Choosing Virtual Office with Hold Everything provides your business with a prestigious company address on Regent Street in London, with a corresponding London phone number. This allows your business to look established, serious and reliable, all through your W1 postcode.

Never miss a new lead

As part of your Hold Everything package you can get a dedicated telephone receptionist who will answer every call you receive on behalf of your company. This ensures you never miss an important call, and in turn don’t miss out on a potential new customer. Your receptionist will answer the phone to your bespoke requirements being able to pass on any crucial calls to the correct member of your team as well as filtering through sales calls to save you time and interruption.

This service will again improve your credentials, establishing your company as a premium option and encouraging new business to thrive.

Extra money in the bank

Office space anywhere costs money. However a premium and established office address in London, costs a fortune! Virtual Office is a very cost effective solution for flexible and forward-thinking businesses. With modern technology allowing your staff to work from locations across the world a set physical office is often a waste of space as well as a waste of money. Money can be better spent on generating new business and improving essential services leaving Virtual Office to help both your reputation and your finances flourish.

Productive staff produce results

Studies have shown that working from home as well as working to flexible hours produces not only happier staff with a positive work-life balance but also more productive employees. By choosing a Virtual Office solution your team will be motivated to work to a higher standard and therefore produce the best results for your business.

Without being tied to an office space it also allows you to spread you net when hiring new staff, choosing the most qualified and ambitious members to join the team rather then being limited to those living in close proximity of the office. You will end up with the best staff, working to the best of their ability and subsequently growing the business to its maximum.

Time is in your hands

Time is one of the most important factors in running a business. Commuting to an office can often mean a couple of hours twice a day every day of the week which you could be putting to use in growing your business and also ensuring you keep a stable home life balance too. This is important both for you as the leader of your company but also for your staff who need to remain motivated to work.

In addition…

In addition Hold Everything offers a number of extra benefits to help your business succeed. You will receive a thorough mail forwarding service for all your letters and packages which will be held and dispatched to your requirements. It also answers one of the concerns of Virtual Office which is what to do when you need to have those critical face-to-face client meetings (however rare). Hold Everything offers access to a premium office space at the Regent Street address which you can book and use for business meetings as you please, ensuring there are no awkward situations despite your business working remotely.

Find out more about our range of Virtual Office packages to help your business grow today!

3 ways to make the most of Virtual Office

virtual office on regent street

Virtual Office has a number of great benefits and these can be utilised by any number of companies from a wide range of sectors.

Here are 3 of our essential tips to help you make the most of your Virtual Office solution, from how to manage your Virtual Office business and optimise on some of the benefits, through to successfully communicating and interacting with your employees.

#1

It’s business as usual!

When you choose a Virtual Office package from Hold Everything this entitles you to use our prestigious London address on Regent Street as your registered business address. This can allow your company to be immediately respected and taken notice of without a client judging you for lacking a credible address.

However, importantly this is your address. You don’t need to hide it (or necessarily show it off). The beauty of Virtual Office is that you have a dedicated high end address to give to clients, use on your website, accept mail to, and so forth – but this should not have interfere with the way your business is run. Use the address as you would a real office address, it should become part of who you are as a company.

#2

“How can I help you?”

One key benefit you can take advantage of as part of your Hold Everything package is a dedicated telephone receptionist. Whether you are a small start up one-man show, a business owner working from your family home or part of a team who work remotely from various locations – lacking a constant available telephone line can be a major disadvantage. It can also feel less professional to give out your home or mobile number to potential clients. With Virtual Office you will receive a specific London telephone number which is answered in your company name and dealt with to your bespoke requirements.

As well providing a professional front for your business, your receptionist will make sure that a client call never goes unanswered or through to voice mail. They can either pass the call through to a chosen employee when available or take a message on your behalf. Either way your clients will feel well looked after and understood.

#3

At your fingertips…

Technology is essential to successful communications. Having the flexibility to work from home and hire staff from anywhere in the world is a huge benefit of Virtual Office, but you want to ensure you still feel engaged with and connected to your employees as well as your clients.

There are so many methods at your disposal which make working in a virtual team both easy and efficient, from conference calls or Skype, to Dropbox or Google docs, there is a new generation of communication technologies upon us to be utilised.

Explore the virtual opportunities

These are just a few of the many ways you can get the most out of the benefits of Virtual Office. You can also use the mail forwarding service, hireable meeting space and have the opportunity to save both money and time for your business.