Tag Archives: mail forwarding

Social Media – We Help you Get Up to Speed

 

Don’t know your Twitter from your Twiglets? Your Facebook from your Fat Face? Decidedly social media unsavvy? Well, read on. This one’s for you.

So you’ve heard about this magical thing called social media, and how you need to get on it, but don’t know where to start? And, really, you’re busy enough, got plenty of clients, so why bother? It just seems a bit unnecessary, to be honest.

Well, I’m here to tell you that it’s time to drag yourself – kicking and screaming, if need be – into the 21st century. It is 2017, after all.

Social media’s been around for a while now, and it looks like it’s here to stay. It may have begun humbly enough with Friends Reunited and MySpace. But it’s all grown up now, and they’ve finally found a way to commercialise it. So now it’s time for you to tap in and mine those massive databases of personal data for yourself.

And, while you might be currently happy with your generic four-line Yellow Pages ad, there will most likely come a time when that business dries up.

Not just a pretty face

Let’s look at the world’s most popular social media platform, Facebook, which celebrated its 14th birthday earlier this year. What began as a platform for Harvard College students to rate each other’s hotness, Facebook is now one of the internet’s most frequently visited websites. As at April 2017, there were 1.97 billion active Facebook users.[1] That’s a lot of eyeballs.

On the face of it (see what I did there?), Facebook might seem like a harmless way to while away the hours. But look a little more closely, and you might catch a glimpse of just how devious this platform really is.

Unlike traditional ways of getting to know your customers – you know, like, by actually talking to them – Facebook has done all the hard work for you. No, scratch that, Facebook’s users have done all the hard work for you. Registering for an account is just the beginning. Every time a user interacts with the site – “likes” a post, shares a post, likes a page, posts a picture, tags a friend – they are adding to their growing user profile. Over time, Facebook has built a massive database of users’ likes and dislikes. The information Facebook knows about its user base is staggering – and not slightly frightening.

And you can use this to your advantage. But how?

Getting to know your clients

Ask yourself this: how much do you know about your current customers? Their name? Maybe their post code? You might be able to guess their age, but you wouldn’t want to take a punt. At a stretch, you might know what team they barrack for, or what they did on the weekend. But that’s about it. Now think about all the personal information that users willingly share on Facebook and other social media platforms. It’s a wonder identity theft isn’t more prevalent.

Targeting your market

Perhaps you think your customers or target market aren’t using social media. If we take a closer look at Facebook’s demographics, however, we can see that a significant amount of people in each generation regularly use that social media platform.

social media

Figure 1 Source: Sprout Social

So you see, Facebook isn’t just for millennials, or boomers or grannies. Everyone’s on it.

So why aren’t you?

Fear of missing out

Remember those 1.97 billion pairs of eyeballs that aren’t seeing your business on Facebook? Well, guess what. They’re seeing your competitors instead. And they’re not just liking and following your competitors’ pages, they’re communicating with them as well.

And it’s not that one-way style of “communicating” synonymous with those old technologies of newspapers, radio and TV. Oh, no. It’s now two-way. A dialogue rather than a monologue.

But that’s not the only difference between social media and more traditional forms of communication and advertising. As you will see below, the advantages of social media can enable you to communicate with your clients and reach your target market in ways previously unheard of.

Advantages of using social media

Cost

Traditional forms of advertising, such as TV and radio, are often prohibitively expensive. Even mass marketing efforts like catalogues and letters incur some form of cost. By comparison, social media is inexpensive and often free. It has clearly levelled the playing field, removing many costly barriers to entry for smaller businesses, enabling them to compete with the big boys.

Time

In today’s digital age, who’s got the patience for long drawn-out production and printing times? It’s all about instant gratification. We live life on the fly, juggling multiple things at once, and we expect a response within seconds of asking the question. Social media enables users to connect with you instantly rather than having to wait on hold while listening to elevator muzak.

Reach

What a waste of time and energy it is targeting people who have no interest in your business. But this is exactly what more traditional forms of advertising do. This scattergun approach is expensive and ineffective. With social media, however, your efforts can be targeted with sniper-like precision.

Distribution

Think about the last time you received junk mail in the post. It’s called junk mail for a reason. Compare that to the way people share and disseminate promotions and offers on social media, often to the point where it goes viral.

Out with the old, in with the new(ish)

So faced with all the glaringly obvious advantages to being on social media, what’s stopping you? Sure, it can be scary to try something new for the first time. But the risks involved in launching your business on social media are relatively low, when compared to other more traditional forms of communication. It’s quite acceptable to dip your toe in and see if it gets bitten off. We dipped our toes a while ago and really enjoy it.  Follow us on twitter @holdeverything1

Let’s face it, if you’re not on social media, you may as well be invisible.

 

David Miller

 

Why would I want to use mail forwarding services?

mail forwarding

One of the most popular packages we offer are our mail hold and mail forwarding services with clients raving about the flexible service and affordable prices which we offer.

More often than not, businesses choose to opt for a mail forwarding package to take advantage of using our prestigious registered office address on Regent Street in London. Using this as your business address on your website, in face-to-face meetings and even on your business card allows you to impress new clients from day one.

You can’t take for granted the difference a good first impression can make when it comes to presenting your business to prospective clients.

With our mail forwarding packages, you can have your mail collected, handled and sent on to your specific requirements. This means you never need to worry about missing a package if you work remotely, or having to distribute your post to various employees. You can ensure this is all done for you by our dedicated and professional team at Hold Everything.

If you are regularly in London or around the area you may simply opt for our mail hold service which means you can have all your post and packages delivered to Regent Street and held safely and securely for your collection. This service is particularly popular with our customers who choose to take advantage of our flexible meeting room service which you can hire and use to carry out those important client meetings, conveniently collecting any packages at the same time.

Finally, you could even opt for an international mail forwarding service. This is perfect for businesses who operate outside the UK but wish to retain a UK presence in London. Just choose our international package to see the full features and benefits available.

All of our mail forwarding packages are simple, easy and cost effective for your business, providing you with a professional service you can trust.

Our top 3 tips for managing a remote workforce

managing remote workforce in a virtual office

One of the key benefits of choosing a Virtual Office package is the sense of freedom and flexibility when it comes to building a team of employees within your business. A physical office can often limit your choice of staff as the most highly skilled and highly motivated candidates may not logistically be a good fit. You have to rely on individuals living in close proximity to your office location, with flexible circumstances allowing them to work in a physical office with fixed working hours.

Building a remote workforce has been growing in popularity in the last couple of years, with results showing staff working in these conditions are not only happier but more productive. The acceleration of Virtual Office, cloud computing and hosted desktops has expanded horizons for innovative, forward-thinking businesses wanting to make the most of modern technology. Virtual Office not only supports remote workforces but with the added bonuses of telephone answering and mail forwarding services it actively benefits those companies whose staff are based outside of a traditional office environment, making working from home or even in a different country easier than ever before.

Whilst all the tech is there to support a remote workforce it still needs efficiently managed to ensure your approach is effective and your team productive. So what can you do to successfully manage a remote workforce?

 

“Create a positive virtual workplace”

There is more to managing remote workers than giving them a laptop and flexible hours. A strong and efficient workforce need to feel appreciated and importantly not lose the feeling of being part of a team.

There are a number of ways to ensure you help create a successful environment for your virtual office employees, which will be beneficial to them and to your company. Here are our top 3 tips.


 

  1. Communication

It is essential to your relationship with a remote employee that you retain a good level of communication whether that is by phone, email or video conferencing. The way you choose to communicate should be appropriate to both your business and your individual employees. Just like in a physical office, what works for one person doesn’t necessarily work for another.

Take time to get to know your employees and once you understand how they work, ensure you establish a general routine when it comes to the manner and frequency of your communication. A good manager makes a conscious and consistent effort to reach out to remote workers, building a professional atmosphere within your virtual office environment.


 

  1. Technology

Having the right technology and tools at your fingertips ensures a virtual workspace runs smoothly and efficiently. This allows remote team members to feel connected and involved at all times.

Video conferencing platforms such as Skype and Webex encourage face-to-face meetings to take place in a virtual environment and is a great way to bring people together and strengthen them as a team.

Project management programs are another great tool for remote workers. Using apps such as Trello or Basecamp are just a few of the options which allow multiple team members to view progress and to contribute to an ongoing project.

With cloud storage and social communication channels forever widening, there are no excuses to ensuring the right tools are established for your remote employees to succeed.


 

  1. Trust and Accountability

A virtual office is more than just a virtual address – it becomes the whole business environment in which your employees work. With staff working from various locations, including their homes and often in different time zones, trust is essential.

Managing a remote workforce can be a daunting experience if you are new to it, as you have to create relationships with your employees where you can feel confident that they are completing the work they need to without being able to monitor them in an office environment.

A top tip for building trust is to ensure your employees have key goals and responsibilities, meaning they still have to hit deadlines and take accountability for their workload despite being unsupervised.

Not only does this focus employees, but puts your mind at ease that they are not sitting at home with their feet up, with studies actually showing that remote workers are more productive.


 

With a remote workforce in place you can take advantage of the key benefits of an affordable Virtual Office package including mail forwarding, telephone answering, boardroom hire and a prestigious registered company address on Regent Street.

 

Using our flexible meeting room space to your advantage

Meeting room hire central london regent street

Whilst Virtual Office is the perfect solution for companies working remotely and using the latest advances in technology to hold meetings, communicate with staff and undertake their own work from anywhere in the world, many businesses still appreciate the flexibility and security of being able to use a premium meeting room space as and when they require.

 

Our comprehensive meeting room services compromise of a comfortable, professional and well equipped boardroom, suitable for businesses to use for a range of services. We have highlighted three of the most popular reasons our clients choose to utilise our boardroom facilities:

 

  1. Client meetings

However rare face-to-face meetings are becoming, you will undoubtedly need or want to meet up with a client every now and then. When these occasions arise, you will likely feel that the wobbly table in your favourite coffee shop, or the self-made study in your back room don’t create the right atmosphere to match the company image you are looking to portray.

Our boardroom is situated on Regent Street in Central London allowing you to invite your clients to a prestigious location in the capital for your meetings, however big or small. If you choose to take advantage of one of our many Virtual Office packages, you can choose from a range of packages, which offer varying amounts of access to our meeting space. As our packages allow you to use this esteemed W1 postcode as your registered office address, it creates a seamless offering from where your company is set up, to where you mail is delivered (with a mail forwarding service to fit) as well as being a physical location for your client meetings.

 

  1. Presentations

In addition to a regular client catch up, you may find yourself in a position where you need to give a formal presentation, or pitch an important proposal, and therefore require a suitable environment to do so.

Our meeting rooms are set up with all the features and facilities needed to give a professional and hassle-free presentation. With a capacity for up 8 people, it is the perfect space to comfortably suit small groups. We offer unlimited access to Wireless Broadband Internet, an Overhead Projector and an A1 White Board Flipchart for you to utilise for your chosen presentation format.

Crucially, your environment can shape the way your presentation is perceived. From a comfy chair to a well-lit room, your colleagues and clients are more likely to engage with your presentation if they are impressed by the professionalism of their surroundings.

 

  1. Hot-desking

Our boardroom is not restricted to use for meetings, the desk space is perfect for providing you with the privacy you need to carry out your work whilst in Central London. As well as taking advantage of one of our Virtual Office solutions, you can also choose to hire the boardroom for full day or half day use, or even by the hour, which is ideal for hot-desking between meetings.

Meeting room hire central london regent street

Meeting room hire central london regent street

How to get started…

Our meeting room space can be hired on a flexible basis as and when you need it, meaning you have the option to use the space without the need to be tied in to a contract.

However, the best way to make the most of the boardroom is through one of our monthly Virtual Office packages which can include a mail forwarding and telephone answering service, as well as allocated use of the boardroom at extremely competitive rates.

Our packages have a set number of meeting room slots available for you to take advantage of on a monthly basis, whilst still being able to add on additional meeting days, or pay by the hour at your convenience.

Whatever your requirements, Hold Everything can offer you a flexible package to suit. See more here http://www.hold-everything.com/hire-meeting-rooms-uk/

How to successfully run a Virtual Office…

virtual office boardroom table on beach, working remotely from home or on holiday

Virtual Office is the future. Numerous studies and articles have reported a rise in productivity for your employees and positive results for businesses who choose to operate outside of a traditional work environment. In other words, if you’re running a Virtual Office then ‘you’ are the future.

To those used to a conventional business set up, Virtual Office can be daunting. So here are some helpful hints and tips on how to successfully run a Virtual Office and most importantly how to make the most of it.

One of the key benefits of a Virtual Office solution is the ability to employ a diverse and talented workforce. Without the constraints of specificlocation, you can hire your employees from anywhere in the country, allowing you to pick the most qualified and enthusiatic rather than the most convenient.

So you’ve got your extended team of skilled individuals spread across the country, now the first challenge:

How do you manage your team?

First and foremost Virtual Office is all about social collaboration. Communications channels such as Skype, FaceTime, Google hangouts and other online instant messaging platforms are a fantastic way to keep in touch with your team. Although Virtual Office allows a flexible working approach it is important that you are still seen as the boss. Confirm some ground rules for your staff with a regular scheduled catch up using a platform of your choice. This allows you to keep on track of their goals, progress and keep connected to your employees.

Another key tool for a successful Virtual Office business is using an appropriate file sharing service. The emergence of cloud hosting platforms has allowed businesses to share and update documents in real time without the need of single server. All you need is an internet connection and employees from around the country can be sharing and working on the same documents, therefore keeping up to date and on track with your schedule. This allows you as the business owner to track progress within a common area.

Keeping up appearances

Although Virtual Office is all the rage, the concept of running your business from home can be seen as unprofessional and associated to less established businesses. To make the most of your Virtual Office you can utilise the registered London address on Regent Street as your offical business contact. Not only can you use the address but you will also have a dedicated London telephone number for your company. This gives off a professional vibe to potential clients putting their mind at ease that the business is both recognised and trustworthy.

You then need to use the service to your advantage clearly setting out a guide for mail forwarding, so all your business mail can be sorted through and sent on to an address of your choice. Hold Everything also offers a telephone answering service, this means not only do you have a London number to use but your virtual assistant will answer the phone on behalf of your company, take messages and direct important calls on to the correct contact. This means you will never miss a call again and save critical time getting distracted by sales calls.

Many people think that running a business from home can only related to a one-man job however I hope to have shown how Virtual Office gives a solution for all companies, big or small, with benefits to cost, flexibility and efficiency when managed well to make the most of your Virtual Office package.