Tag Archives: London Virtual Address

Benefits Of Using A CRM System

At Hold Everything, the virtual office company based on London’s prestigious Regent Street  we have been using a CRM System to help run the business now for a period of time. Currently we are having our own bespoke system written to manage some areas of our business which the current system doesn’t offer.

What is a CRM system?

CRM stands for Customer Relationship Management. This is a computer system that facilitates the collecting, organising and management of customer information which essentially creates a database for you and your company. CRM systems are designed to streamline your processes within your organisation and can be an extremely important management tool.

How can a CRM System help your business.

  1. Help Improve Customer Satisfaction

All communication with the client/customer can be recorded onto the CRM system, this will help you provide a better service for your clients as you’ll be able to quickly retrieve all activity concerning that client. Also, by using this strategy, all productions such as servicing, marketing and selling your products or services to your clients can be conducted in an organised and systemic way.

  1. Improvement of Customer Retention and Revenue

This is a golden CRM benefit, by using the data collected on your system your team can proactively address any at-risk/soon expiring accounts as well as reaching out to satisfied customer/clients to help encourage repeat purchases and upselling of existing services. You’ll be improving your customer retention rates – which should translate into increased revenue for your business.

3. Maximise your Business Performance

By using a CRM system this can help maximise your business performance by increasing your up-sell (where you are offering customers an upgrade relating to their purchase) and cross- sell (offering complementary products/services that are in the same category of their purchase) opportunities. By using both sales strategies which can be easily conducted with a CRM system you will have a complete understanding of their wants and needs as all the client information will be easily accessible and viewable and you can be prompted on when to use your sale techniques.

  1. Improvement on Internal Communication

By having a CRM system in place this helps build up better communication within the organisation. Sharing the customer data between departments will encourage and enable you to work as team. Each employee will have access to answer the customer/client questions involving their services or products. A major benefit of this allows a healthy, functioning, well-informed team which overall will help increase the company’s efficiency and offer a better service to your customers.

  1. Optimise Your Marketing

Another brilliant CRM benefit is allowing you to optimise your market by using a more targeted and cost-efficient marketing programme. By understanding your customer/clients needs and behaviour you will be able to identify the correct time to promote new products/services and promotions. The CRM system will help you divide your customers and give you an insight into which are the profitable customer/client groups to market at. By using the data provided you will be able to set up relevant promotions for each client group and execute them at the correct time. By optimizing your marketing resources in this manner will give you the best possible chance of increasing your revenue.

  1. Valuable Insight to your Organisation

And lastly, want to know how well your organisation is doing? As a CRM system stores all information in on centralised place this makes it a lot easier to analyse your performance. By being able to pinpoint certain information e.g. revenue generated leads/new clients you will be able to generate reports which show this information in clear and precise way. By being able to report data this will help you make more effective business decisions and improve your revenue in the long run. Which surely is the aim of the game for most?!

As mentioned, you can clearly see there are range of CRM benefits that will improve your business whatever size it may be.

So where do I find a CRM System? 

A simple internet search via one of the major search engines will bring up a multitude of choices from companies such as:-

https://www.salesforce.com/uk/

https://www.act.com/en-uk/

https://www.hubspot.com/

https://www.zoho.com/

As with all internet usage there are comparison website that cover the top 10/15 CRM systems, below is one link but the internet searches brings up others options as well.

https://financesonline.com/top-15-crm-software-enterprises-analysis-leading-systems/

Alternatively, you can get a system written just for you.

Rafi Galibov of The Positronic Group says:

‘If you need a CRM, but none of the ‘off the shelf’ CRM’s do exactly what you need, you should contact a developer who can create a ‘bespoke’ CRM for you, one that does exactly what you need to start with and can grow with you and your company.’

The Positronic Group – Bespoke Database Developers using Servoy to create cross platform solutions.

So CRM or no CRM for you – off the shelf or bespoke.

9 Good Reasons Why Your Small Business Needs a Solicitor.

Yes we know they can charge seemingly outrageous fees for writing a letter or checking a contract but there are many good reasons to budget for legal advice for your SME.  Roz Gee writing in blackenterprise.com puts her finger on the 9 key issues.

1.Debt Collection: Many small businesses have trouble collecting money owed to them and can’t afford to give up a percentage of the debt to a collection agency.

2.Contract and Document Review: This is critical because of the need to be professionally advised and gain a thorough understanding before important papers or documents are signed.

3.Contractor or Supplier Disputes: It’s good when relationships are working well and functional, but when things go awry, it’s better to have the right representation if or when your company has contractor, vendor, or supplier conflicts that surface.

4. Internet Security Breaches: With the rising increase of sophisticated system hacking and data compromising, your company needs to be protected against internet predators and hijackers.

5.Product Liability Issues: The marketplace is no stranger to rapid product recalls and other issues that affect the functionality and operation of products. Having skilled attorneys could prevent unnecessary hassles and headaches as well as protect your brand.

6. Insurance Disputes: This is to safeguard your business against those insurance companies who deny or dispute claims of businesses or their properties.

7.Employee Theft: Unfortunately, no business owner wants to ever deal with major internal thievery whether intellectual property, monetary, or proprietary assets. But the reality is, employee theft happens even when the best processes are enforced.

8. Tax Audits: Although you may have a CPA, sometimes things still fall through the cracks, which may require an audit. You need to know that you have access to the right legal representation to help you navigate these potential pitfalls.

9. Threats of Customer Lawsuits: With the proliferation of lawsuits that continue to mount in this country alone, it’s assuring to have peace of mind of knowing you can defer to a legal professional who is actually on your team.

The Law Society can advise you of a suitable lawyer for your small business.

Squatters

At Hold Everything, the virtual office company based on London’s prestigious Regent Street we covered the almost a year old GPDR rules and how as an industry we take our KYC checks extremely seriously by requesting and obtaining certain documents on our clients to ensure we help to prevent any fraudulent movements. ALL customers of a virtual office are subject to rigorous security checks when opening a service at a virtual office- these are similar to opening a bank account. This may sound quite dramatic but as discussed in last week’s blog it is to protect you as a client and you as a consumer.

‘‘The most important thing is to know who you’re working with and who’s using yours services’’- Simon Cowie, Chairman of Mail Boxes Etc

This week we are addressing another industry issue.

Squatting

Squatting is the action of occupying an abandoned or unoccupied area of land or a building, usually residential,[1] that the squatter does not own, rent or otherwise have lawful permission to use.

In the virtual office industry the term squatting is used when either a person or companies or in fact any organisations displays or uses our address without having paid for the service, or sometimes after their services have expired.

So where is our address showing?

Our address is used on a number of different mediums, such as Google, Companies House, HMRC registers, and local directories as well as displayed on their correspondence materials such as websites, business cards, and letterheads etc.

How do we establish their squatting?

We only establish whether a company or person is squatting at our address after normally receipt of mail. We cross check the name using our CRM System to check they are an active account.

Occasionally we receive a visitor at the office enquiring about a company and after checking the relevant website can then investigate if we don’t know of their existence.

What do we do about it?

At Hold Everything one of London’s leading virtual office providers we are determined to prevent fraudsters and squatters who use our services for illegal purposes or without our consent. We take a number of procedures and steps to attain the companies who are ‘squatting’ at our address and have all details of theirs documented to ensure we follow and chase leads on their movements.

We regularly communicate with Companies House advising them of the situation and they in turn have systems in place to assist with the industry situation. Furthermore we search the internet for connections to any individuals whom we can connect to the company using search systems such as 192.com, LinkedIn, Facebook, Twitter and any other social network.

Consequences of squatting

If a person or company is displaying our address to squatter at, obviously we will not to able to forward to them the relevant communication from any source including government letters from HMRC or Companies House. After a lengthy period of usage and due to nonattendance to those time sensitive letters from organisations such as Companies House systems are instigated by the Registrar of Companies for England & Wales which will eventually result in Companies House ordering a compulsory strike off.

The strike off request is then published in The Gazette; this is then recorded on the company register as a First Gazette notice. Once published anyone can object to the application or else the company will be eventually struck off the register, assuming no one objects the company will go into dissolution which takes at least three months to officially dissolve – depending on the size of the company.

So if you think you will use our or any other virtual office address to squat at – think again, the industry talks to one another and names are circulated around.

The Hidden Cost of Running a Small Business

At Hold Everything, the virtual office company based on London’s prestigious Regent Street, we are very much aware of hidden costs, not only attending to our own business running costs but being aware that our clients need to know upfront the costs of using our services.

Our Simply Mail forwarding account for UK based businesses is all-inclusive and we do not charge for mail forwarding of mail over 2 kilos, so no surprise invoices.

report by Forbes has concluded, 7 out of 10 new employer firms survive at least 2 years, half at least 5 years, a third last at least 10 years and a quarter stay in business 15 years or more. So what do you have to do to become a part of the quarter that survives 15 years or more?

Building a business isn’t easy and certainly it isn’t cheap. Before setting up a small business knowing your facts on all expenses, and not just evident costs such as salaries but the hidden ones like licensing fees, subscription and online software fees can be the difference between your businesses ability to survive or sink, after all you want to be sure your income continues to exceed your outgoings.

Let’s take a look at a few hidden costs of running a small business:

  1. Office Rent – Many companies feel they need a physical presence – some will ultimately need the space to operate from others just Go virtual. At Hold Everything we understand the need for a physical office. However, in today’s world more and more companies can operate on a ‘virtual’ basis – providing the phone is answered when it rings, does it really matter whether that person is sat in their plush office/work space, or at a desk in their home?
  2. Licensing Fees – It’s extremely important to understand what license you need for your business (if any). Just the physical location alone can affect how much the government charge for a business license.
  3. Credit Card Fees – Obviously your expecting your consumers to purchase your product/service, however, by allowing your customers to use a credit card to pay you will occur credit card fees. Don’t stress! Take a look at Business News Daily’s article on tricks to lower your credit card fees.
  4. Insurance – Your business needs to ensure it has the right protection in place to cover you for any accidents, loss or serious difficulties with a client. Types of insurances are essential are, Public Liability insurance- if you work at external locations or have clients or customers come to your work place, you will want to protect against any claims made in the event of damage or injury and Professional indemnity insurance – if your work could cause a financial loss for your clients. There’s a range of other covers, including business equipment insurance, tool cover and personal accident insurance so it’s best to get professional advice on what is needed for your business.
  5. Your Time – this is one of the biggest hidden expense that certainly cannot be ignored. Being the boss is an excuse for having to be involved in every aspect of the business and not delegating accordingly. But the most efficient way for you to grow your small business is not wasting your own time by doing work that others can do.

As a monthly practice, Richard Cooper looks at all costs less than £100.00 and asks if any can be avoided or if any supplier can be changed, small changes add up. He also looks at the large annual costs which arrive at set times, like accountancy fees, industry subscriptions and insurances to see if paying these on a monthly standing order basis can spread the cost rather than having an invoice for a larger fee so not affecting cash flows.

Nothing worse than that unplanned large payment.

So plan ahead when you start your new business.

The Power of Our Address

At Hold Everything, the virtual office company based on London’s prestigious Regent Street, we are advised frequently by our clients that the power of our address hold immense benefit to their products and services.

For many companies, small or large, having a Central London postal address holds great value. But you’ll pay a hefty price and expensive over heads to acquire one, hidden costs that are not considered like business rates can make or break the decision. That’s why using a Virtual Office that provides a Central London postcode like ours at Hold Everything can give you exactly what you require.

 

First and Lasting Impressions

The location of your business is extremely important when it comes to impressing clients and potential business leads. For international clients, London is a massive but to be based on one of the best known roads will carry the assurance to the customer that the company they are working with are reputable

London is a global city and as the UK’s capital city it is in the focus of world’s biggest economies along with being home to number of major Multi-national Corporations, worldwide brands and entrepreneurs. By acquiring an ‘office’ in Central London it can offer you many advantages such as:

  • Credibility – if you are looking at the address of a business and it provides a London address, immediately there are suggestions of wealth and business expertise.
  • Prestige and perception- the prestige of the address betrays the perception of the business so when someone sees a London postcode they happen to trust it more and it is looked upon more highly as London destinations are serious and significant.

 

Using a Virtual Office, offers more than just an address to use; it comes with many other perks that can help you build your business and achieve its full potential. London is a key place for start-ups and by starting with the use of a London address it is the right sort of climate to help create your success, and for growing businesses who want to base themselves in the capital but still working to establish their company. By choosing to use our W1 address we offer services that help support your ambitions and ideas such as;

  • Our meeting room hire, which will allow you the use of professional space to hold meetings with clients and give the illusion this, is your physical office.
  • A London telephone number- You can enjoy the ‘0207’ telephone code without having to pay for large physical overheads.
  • Telephone answering service will create a strong, professional business aura.

All in all businesses will not be made or broken by the address it chooses, but by choosing to use a London postcode it has seen great advantages and it can defiantly help to get people through the door and make an impact on your potential customers and clients.

Robert Hicks of SendIt Express who uses Hold Everything as his registered office and base for his International Courier business said, “Having the whole of London available to me through my Regent Street address is a vast help in getting through the door, being central helps with meetings and carries weight and assurance for us as a company”

Richard Cooper of Hold Everything is regularly advised by clients that they have secured contracts some worth thousands of pounds that maybe they wouldn’t have if their company stationary didn’t say Regent Street.

So we ask, does the Power of YOUR address give you that respectability, presence and secure the emotion of you have the best address?